Consumer Products & Retail Industry

Consumer products and retail companies must transform to handle dramatic shifts in the market. Globalization, increased regulatory demands, mobile commerce and changes in consumer behavior are driving consumer products companies to redefine speed-to-market and the required agility of supply chains. Companies can no longer manage complexity without a digital business imperative.

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Our Technology in the Consumer Product & Retail Industry

Unique and customized consumer products

Consumers want unique new designs immediately delivered to their door. Companies in the consumer product and retail industry must be able to have the flexibility to deliver customized products for an individual at the cost of scale while delivering billions of units to the mass market.

Companies that have invested in digitalization solutions are using CAD, AI, machine learning, and blockchain to deliver new intimate consumer experiences. The possibilities for new business models are endless with digitalization in footwear, apparel and accessories.

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Consumer Products and Retail Industry Siemens PLM Software

Experiences instead of just products

Discerning sporting goods consumers want personalized products and highly specialized designs. The toy market demands new products every day. Consumers increasingly expect products with connectivity (IoT) and analytics, and look for experiences instead of just products. In response, consumer products and retail manufacturers are being forced to adopt new methods and materials across the value chain, from design through manufacturing.

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Consumer Products and Retail

Communicating customer needs throughout the product lifecycle

A successful consumer product arises from a careful analysis of market trends and customer demands. Designers must consider factors such as market regulations, costs, the results of similar products, and the requirements for an efficient and cost-effective production process. It can become quite challenging to manage all of these requirements.

Organisations must have an effective requirements management solutions to integrate consumer needs throughout the product lifecycle. As a result, consumer products and retail companies are able to better communicate product data, trends and changes to other teams and wider stakeholders.

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Consumer Products & Retail

Need for agility & resilience in consumer products & retail

The consumer product and retail industry has never been more competitive, making the need for agility and resilience at the enterprise level essential. That’s hard to achieve when information your company relies on is stored in many uncontrolled locations, and often in incompatible formats.

Whether you produce home or office goods, or make sporting goods and toys products, a lifecycle approach to managing technical information will improve the way your people work. Our Siemens software offer industry-leading solutions that will improve processes, drive productivity and enhance innovation.

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